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Mark Victor Hansen

How to Write a Bestselling Book

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Meet Mark Victor Hansen

Discover Your True Author Journey Here!

Mark Victor Hansen is a world-renowned author, speaker, and publishing expert whose books have changed millions of lives. As the co-creator of “Chicken Soup for the Soul”, Mark built one of the most successful book franchises in history. With decades of experience in writing, marketing, and selling bestsellers, he has mastered what it takes to create a book that sells and impacts the world.

Now, for the first time, he’s revealing his step-by-step process
to help aspiring authors write, publish, and sell a bestselling book, whether you’re a business expert, coach, speaker, entrepreneur, or thought leader looking to share your message.

3 Pillars for Author Success

Pillar 1: Purpose to Publish

Discover how to tap into your unique story and message that fuels meaningful connection with readers

Learn to write with clarity, conviction, and heart to create emotional impact and transformation

Get the mindset tools Mark uses to inspire bestselling authors and overcome writing blocks with ease

Pillar 2: Position to Stand Out

Discover how to position your book so it captures attention and speaks directly to your ideal audience

Learn the secrets to branding your book idea to make it memorable and marketable

Get the exact strategies Mark teaches to craft a standout title, subtitle, and hook

Pillar 3: Publish to Profit

Discover proven publishing pathways that build credibility and maximize reach

Learn how to launch with power and create lasting momentum beyond the book release

Get the insider marketing and monetization techniques that turn your book into a business

The Bestseller Blueprint

Discover Mark’s step-by-step writing formula
that has produced 500M+ book sales

Learn how to craft a compelling book idea
that resonates with readers

Get the exact book structure that creates page-turning impact

Club Leveraging

Meaningful Collaborations

Mergers and Acquisitions

Shared Services Model

Clockwork Consistency

Strategic Board Development

Special Events In 7 Steps

Volunteer & Staff Retention

How to Sell More Books Faster

Position your book for maximum exposure and sales success

Learn proven book launch strategies
to hit bestseller lists

Master speaking, media, and online marketing techniques to expand your reach

Turn Your Book into a Business

Use your book as a powerful lead-generation tool

Get booked for speaking engagements, media interviews, and consulting

Create additional revenue streams through courses, events, and licensing

Learn How Mark Victor Hansen Sold Over Half A Billion Books

3 Reasons Why Authors Fail

They Lack a Clear

Plan

80 %

Most authors start with
a great idea but no strategy. Without a clear roadmap, books get stuck

half-finished or never published.

They Don’t Market Their Book Properly

73 %

A book won’t sell itself. Many authors assume writing is the hard part—but it’s what comes next that makes a book a bestseller.

They Don’t Monetize Their Message

97 %

Writing a book can be
more than just a passion project—it can be a
powerful business tool. Many authors fail to turn their book into speaking, consulting, or online course opportunities.